
When you buy a domain name and hosting package, don’t forget to purchase a professional email hosting plan for your business website.
Business email hosting refers to hosting a server for your business email addresses. This server stores and manages all your email accounts, messages and associated files.
Many entrepreneurs avoid buying professional email hosting to save money and miss all the benefits. In this blog, we discuss the reasons you must find a reliable email host and choose professional email hosting.
Reasons to Choose Professional Email Hosting
1. Looks Professional
The first and foremost benefit you will experience with business email hosting is that it looks very professional. Unlike a generic email address that goes like “[email protected]”, your email address will be “[email protected]”.
With your domain name attached to the email address, your message gets a professional identity to it.
2. More Credibility
As mentioned above, your professional email hosting adds your business website’s domain name to the address, offering more credibility. When you send an email from a generic account, your prospective customer may not open it, suspecting it to be spam.
However, sending the same email from a professional account increases the chances of receiving a positive response. Not only will your audience not detect the email as spam, but even the spam filtering algorithm does the same. This, consequently, increases the email deliverability rate, as well as the efficiency and conversion rate.
Sustains Brand Identity
As a small or mid-sized company, buying email hosting for a small business will do wonders for your brand identity and image. It will not only increase credibility and trust but also offer a consistent space to reinforce your brand.
This email address will appear on your business card, packaging, carry bags, posters, emails, website, social media and more. This will increase your business’s memorability and visibility.
Enables Efficient Customisation
You can customise your email network to align with your needs and expectations. You can create new accounts, delete unused accounts, delete unnecessary emails, restrict access, set up forwarding emails, automate responses, integrate with functional tools and more.
With your professional email hosting, you can also create different email accounts for distinctive needs. For instance, [email protected] is for sales, and [email protected] is for accounts and finance. Depending on your business email hosting package, you can create numerous accounts within the network.
Good for Your Reputation
The digital space and the entrepreneurial industry are both competitive and demand dynamicity and efficiency. Even as a small enterprise, make sure that you buy the best email hosting for small businesses. It will give you a competitive edge and improve your reputation.
Safety and Security Measures
Professional email hosting providers offer multiple features that help you fortify your email network. These features include spam filtering, SSL certificates, anti-malware tools, DDoS attack protection and more.
Furthermore, you can implement technologies such as multi-factor authentication, a zero-trust system, identity and access management strategies and more.
Ending Note
Finding a reliable business email hosting provider will benefit you in more ways than one. It promotes brand image sustainability, account management, professional communication and easy marketing.
As a beginner, you may look for the best email hosting for small businesses or leverage the resources of a large hosting company to manage your entire business’s accounts. The services are customisable and dynamic, ensuring efficient and adaptable solutions.